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10 Low Budget Digital Marketing Tips to Scale Your Startup in Times of Crisis

Scalability is the ability of a startup to take on a larger workload without negatively impacting performance or revenue. Assuming that you’ve already opened a startup and that it’s doing good, you’re most likely looking to scale. 

Topics: Guides SEO B2B Content PPC Digital Marketing Social Media Startups Business Owners

Facebook's New Restrictions after Cambridge Analytica Scandal and the Implications for Your Business

Last month’s scandal brought to light by Cambridge Analytica whistleblower Christopher Wylie, has raised doubts over Facebook’s ability to protect its users’ data. The firm, where the former Trump aide Stephen K. Bannon was a board member, is accused to have improperly obtained data and to have used these data for political purposes. The first information reported that around 50 million users had been affected by the illicit data gathering and exploitation but the number has soon grown to 87 million.

Topics: Social Media Cybersecurity Facebook

The Rise of Food-Tech Startups and How Digital Marketing Comes into Play

As the food industry expands, technology is already starting to influence food production, patterns of consumption and distribution circuits. Startups have quickly jumped on the food-tech bandwagon, transforming the dynamics of the food sector.

Topics: content marketing Social Media Startups Digital Marketing food-tech